, April 16 -- I come from a traditional content marketing background where, waaaay back when, we produced magazines, and added value print supplements and seeded articles for clients who wanted to com... Read More
, April 16 -- Continuing its tradition of shaping cultural moments, Pepsi orchestrated a series of events to celebrate this occasion. In Johannesburg, a digital installation was undertaken to transfor... Read More
, April 16 -- Ogilvy South Africa won one Gold, one Silver, two Bronzes, and two Shortlists at the event, for work produced on the Castle Lager and Volkswagen South Africa brands. The global Ogilvy Ne... Read More
, April 16 -- Any cub reporter who's shadowed a seasoned broadcast journalist can attest to the value that is placed on trusted sources and contacts - you are who you bring to the daily news conferenc... Read More
, April 16 -- "We have taken issue with the attempts by Multichoice to bully the SABC in preventing a portion of the South African population from being able to access and view these events on Openvie... Read More
, April 16 -- "We delved into different insights that are relatable and speak to family. Every family has its own dynamics, but one common thing is that we all want to make our families (and especiall... Read More
, April 15 -- Often celebrated, yet rarely fully harnessed, creativity presents a central challenge for advertisers. While marketers understand the power of creativity, they often struggle to sell its... Read More
, April 15 -- Bizcommunity featured the campaign last week, which features researchers escaping from remote Marion Island to venture over 2,000km across rough seas in search of the nearest KFC. Since... Read More
, April 15 -- The Mobile Marketing Association announced the winners of the 2024 Smarties Awards at a gala event on Thursday 11 April, rewarding customer experience company Helm for its collaborative ... Read More
, April 15 -- The theme for this year encapsulates the essence of our collective mission as market researchers: to take accountability for our actions in creating and sustaining a practice that is inn... Read More