New Delhi, Feb. 25 -- Step into any upscale gym in Mumbai, Bangalore, or any metro city at 7 am, and you're not just witnessing workouts-you're watching a financial ecosystem in motion.
workout supplements line shelves, high-end athleisure dominates the floor and recovery is outsourced to massage guns and ice baths. What was once a morning walk in worn-out sneakers has evolved into a high-stakes lifestyle upgrade.
As India's purchasing power rises, so does its "fitness inflation." From 24-year-old lawyers training in mixed martial arts (MMA) to corporate executives budgeting for wellness travel, the business of being fit has shifted from discretionary spending to a distinct expense category.
Budget math
For young professionals, the ma...
Click here to read full article from source
इस लेख के रीप्रिंट को खरीदने या इस प्रकाशन का पूरा फ़ीड प्राप्त करने के लिए, कृपया
हमे संपर्क करें.