BENGALURU, May 7 -- Meesho will accelerate investments in AI-powered features in the coming quarters, after tech tools like voice search Vaani and recommendation engine PRISM helped boost both transacting user base and purchase frequency in the January-March period.

Meesho's annual transacting user base rose 32% year-on-year (y-o-y) to 264 million in the March quarter of FY26, while net merchandise value (NMV) grew 43% to Rs.11,371 crore, as the small-town-focussed e-commerce company added new users and existing customers made repeat purchases. Investments into artificial intelligence (AI)-led cataloguing and voice agents also helped expand its seller base in FY26, by 87% to 9.6 lakh, Dhiresh Bansal, chief financial officer at Meesho, sa...