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Quick commerce has exploded. But 2026 is likely to be even more challenging

Bengaluru, Jan. 2 -- India's quick commerce battle is set to turn even more intense in 2026 even as companies delivering groceries to electronics within minutes chase customer loyalty and improve unit... Read More


Consumer brands bank on India story as shoppers embrace culture

Bengaluru, Dec. 30 -- Indian consumer branding is undergoing a quiet transformation, as companies adopt culturally familiar brand personas rather than Westernised ones to win shoppers. A new generati... Read More


ElasticRun brings quick commerce to smaller cities

BENGALURU, Dec. 27 -- ElasticRun, which enables FMCG and grocery firms to reach remotest parts of the country, is doubling down on its newly established quick commerce vertical, positioning it as the ... Read More


Prosus-backed ElasticRun's quick commerce wing is bringing speed to FMCG, grocery deliveries in small towns

BENGALURU, Dec. 26 -- ElasticRun, which enables FMCG and grocery companies to reach the remotest parts of the country, is doubling down on its newly established quick commerce vertical, positioning it... Read More


L Catterton bets on Haldiram's as India snacks market heats up

Bengaluru, Dec. 19 -- Consumer-focused global investment firm L Catterton has invested an undisclosed amount in Temasek-backed Haldiram Snacks Food Pvt Ltd and entered into a strategic partnership, as... Read More


L Catterton bets on Haldiram's as India snacks market heats up

Bengaluru, Dec. 18 -- Consumer-focused global investment firm L Catterton has invested an undisclosed amount in Temasek-backed Haldiram Snacks Food Pvt. Ltd and entered into a strategic partnership, a... Read More


Meesho IPO: Why Valmo, the asset-light logistics play, is key to future profitability

Bengaluru, Dec. 4 -- When Jaya Singh Yadav, a home-based home decor seller in Indore, started selling her wares online about six years ago, she was a tiny player in a city where logistics options were... Read More


Why Flipkart and Amazon's content leap in India faces a steep hurdle

Bengaluru, Dec. 2 -- For online retailers such as Flipkart, Myntra, Amazon, and Nykaa, the old playbook of a broader selection of products and quicker delivery is no longer enough to draw shoppers. So... Read More


AI ads explode in India-and fuel fear of brand dilution

Bengaluru, Nov. 26 -- Major consumer brands-from Coca-Cola to Pidilite and even startups-are increasingly using artificial intelligence (AI) to create quick, low-cost advertisements, launching sharply... Read More


Beauty brands race upmarket as rising competition squeezes margins

Bengaluru, Nov. 20 -- Beauty and personal care brands are relying on prestige products with globally sourced ingredients, innovative packaging, and premium positioning to stand out. The shift reflects... Read More