New Delhi, Nov. 3 -- With millions of content creators competing for attention on social media, many are taking their digital communities offline through festivals, workshops, meet-ups and live events. The festive season has given this trend a further boost, with creators organising themed gatherings around occasions such as Halloween and Diwali to engage followers. These events also offer creators an opportunity to diversify their revenue streams beyond brand partnerships and platform monetisation.

India's creator base has grown more than fourfold, from 9.6 lakh in 2020 to 41.2 lakh in 2025, according to a report by the Indian School of Business and HashFame.

"In a sea of content, a unique, well-executed offline experience is a powerfu...