Gurugram, Nov. 5 -- Pioneer Urban Land & Infrastructure Ltd has launched Alura, an ultra-luxury serviced residences project in Pioneer District, Sector 62, Golf Course Extension Road, Gurugram, with an investment exceeding Rs 3,500 crore and expected sales realisation of over Rs 9,000 crore.
Spread across 6.99 acres, the development will comprise approximately 250 residences across two towers, with homes ranging from 7,000 to 15,000 square feet, including signature residences, duplexes and penthouses.
Manish Periwal, Chairman and Managing Director, Pioneer Urban, said the project aims to create a landmark address defined by architecture, planning and hospitality-led services, building on the company's four-decade presence in Gurugram.
Designed by global architecture firm Skidmore, Owings & Merrill (SOM), the East Tower will rise approximately 200 metres.
Residences will feature 13.5 feet slab-to-slab heights, private elevator lobbies and expansive balconies.
The project will offer concierge, housekeeping, laundry and valet services, alongside approximately 1.5 lakh square feet of club facilities featuring dining, wellness, recreation and entertainment amenities.
Alura has received WELL certification and IGBC Platinum pre-certification. Its structural design complies with Seismic Zone V
standards.
Construction is underway, with diaphragm wall work completed and excavation in progress.
Completion is targeted for the second quarter of 2031. The Alura Experience Centre and sample residence are open for prospective buyers.
The project is located within Pioneer District, which also houses Araya, Presidia, Pioneer
Park, Pioneer Square and Urban Square.
Published by HT Digital Content Services with permission from Millennium Post.