KUALA LUMPUR, March 17 -- Tyre retailer and automotive service provider Lim Tayar marked its third annual "Berbuka Puasa Bersama Lim Tayar" dinner this week, drawing more than 200 guests and signalling a growing push into the electric vehicle (EV) segment.

Held at Thyme @ PARKROYAL Collection Kuala Lumpur, the Ramadan gathering brought together customers, automotive partners and representatives from major tyre brands, including Michelin, Pirelli and Hankook. The event doubles as a customer appreciation initiative tied to the company's seasonal Ramadan campaign.

Now in its third year since its launch in 2024, the buka puasa event has expanded steadily in scale, with organisers describing the latest edition as the largest to date. Attende...