India, Nov. 2 -- Admission season puts heavy pressure on a small marketing team. Within a few weeks, a college has to explain its programs, announce deadlines, show campus life and answer the same questions from thousands of applicants and parents. Video has become the preferred format for much of this, because many prospective students now research courses through short videos on their phones. The problem is production. A conventional shoot with a crew, actors and editing is slow and expensive, and most admission offices cannot repeat it for every course and every intake.
AI video tools are changing that calculation. One platform in this space, Higgsfield, offers an AI Ad Generator that starts from a web link instead of a script, producin...