India, April 30 -- In a heartening reaffirmation of the enduring appeal of books, over 100 children came together at the 'READ with neOwn' initiative at Kidz World Expo, World Trade Center, Mumbai, spending time in collective silent reading as part of World Book Day celebrations.

Organised by neOwn, India's first app-based book rental platform for children, the event brought together young readers aged 5 to 14, along with parents, for a shared reading experience designed to encourage focus, imagination and a deeper engagement with books in an age of growing digital distractions.

The event transformed a public space into a quiet reading zone, where children sat immersed in books they had brought along, demonstrating how the right environ...