New Delhi, Oct. 23 -- The Delhi Development Authority (DDA) will resume hot air balloon rides at Baansera from November 14, with the operator planning to offer discounts to schools, corporate groups and individual visitors in a bid to boost footfall after a lukewarm response during the first phase of operations, officials said on Wednesday. The rides, launched on November 29 last year, were suspended in March with the onset of summer. The winter relaunch will focus on attracting organised groups, while families and individual visitors will also be offered a 20% discount on tickets, officials from Air Safari, the company operating the rides, said. Tickets were earlier priced at Rs.3,000 per person, excluding goods and services tax (GST). "We observed last time that instead of pre-booking, people preferred booking on the spot. We are hoping for a similar response this time. We will resume the rides at Baansera, as the rides there received a better response," a representative of Air Safari said. The operator received around 20 visitors on the weekend days when the rides were conducted between November and March, the representative said. On some weekends, the rides could not be operated because of cultural programmes at Baansera. According to DDA officials, the company, which has been leased the space for the activity, is responsible for promoting and operating the project....