Jaipur, April 5 -- People for the Ethical Treatment of Animals (PETA) India has urged Russian photographer Julia Buruleva to remove a controversial commercial print of a pink-painted elephant from her website or donate all proceeds to elephant conservation efforts. Buruleva's photoshoot involving the now-deceased elephant painted in pink drew social media outrage last week. In an official statement, PETA said, "Following renewed outrage over images of captive elephant Chanchal painted bright pink for a photoshoot in Rajasthan after she was reported dead, People for the Ethical Treatment of Animals India (PETA India) has sent a letter to Russian artist Julia Buruleva urging her to immediately pull the commercial print from her website or donate all proceeds from the print to advance elephant conservation or protection efforts in India. Buruleva is selling the print for up to over Rs.3 lakh each, as evidenced on her website." In the letter, Dr Mini Aravindan, senior director of veterinary affairs for PETA India, writes: "I am writing to urge you to either immediately take down the print depicting the elephant Chanchal, who was used in your photoshoot and has been reported to have died, or to donate all proceeds of the sale of the pink elephant print toward keeping elephants in their forest homes in India..." Chanchal was reported by some media to have been 70 years old. Dr Aravindan noted that under the ministry of environment's Project Elephant, captive elephants are recommended to be retired at 65 years of age. Addressing the artist's public claims that the paint could not have contributed to the elderly elephant's death, the letter from the veteran veterinarian states that "it is not possible to wholly rule out the health impacts of the paint" towards her demise....