Spotted! Delhi autos hail Trump, wish Happy Birthday America
India, May 23 -- Commuters zipping through Delhi's chaotic roads are doing double-takes lately. The reason? An unusual sight as the auto rickshaws plying on city roads (whichever ones are plying amid the so-called strike) are flaunting huge posters featuring US President Donald Trump, paired with the message 'Happy Birthday America'. In classic Delhi style, the bold American-themed visuals on the backs of autos are stealing the spotlight.
The campaign is a part of celebrations marking 250 years of America's independence, which the US will celebrate on July 4. Nearly 100 autos across Delhi have been transformed into moving billboards featuring Trump, the Statue of Liberty, and other US-inspired branding.
The initiative was rolled out last month under US Ambassador Sergio Gor, with the embassy also amplifying the campaign online and encouraging Delhiites to spot these 'freedom on wheels' autos across the Capital. Now these three-wheelers are actually on road and making several riders wonder what's with the US dream in Indian Capital?
While the campaign's unusual mix of diplomacy and street advertising has drawn attention, some drivers said they took up the posters just for small incentives to be able to get their vehicles repaired.
htc...
इस लेख के रीप्रिंट को खरीदने या इस प्रकाशन का पूरा फ़ीड प्राप्त करने के लिए, कृपया
हमे संपर्क करें.