Sri Lanka, Aug. 5 -- SriLankan Airlines, in its latest promotional drive in Mumbai aims to encourage Indian cricket fans to visit Sri Lanka during the upcoming two-test series between the two nations.

The campaign targets cricket enthusiasts by promoting Sri Lanka as a destination combining live test cricket with a holiday experience.

The airline installed outdoor LED hoardings at prominent Mumbai locations, including Kings Circle, BKC T Junction, Chembur, and SCLR, positioned to capture commuter attention during peak morning and evening traffic hours.

The India tour of Sri Lanka commences with a three-day warm-up match at the Colombo NCC Grounds from August 7 to 9.

The opening test takes place at the Galle International Cricket Stadi...