India, Sept. 7 -- Protein is all the rage now, and for valid reasons as well. Conversations now focus on losing weight more sustainably, which puts protein at the forefront in order to prevent the loss of muscle mass when you lose weight. Because of this demand, a lot of focus is on protein-infused products. Everything has protein nowadays, from cookies and ice cream to wafers and chocolates. But amid this rampant demand for protein in everything, and everyone hopping on the bandwagon to have everything protein-based, are you missing the important nuances?ALSO READ: Proteinmaxxing made easy: Try this high-protein paneer tikka recipe at homeCan a product be marketed as 'high protein' but still be nutritionally poor because of unhealthy thi...