India, April 2 -- TrendForce's latest memory pricing survey reveals that DRAM suppliers are reallocating capacity toward HBM and server applications in 2Q26, while implementing catch-up pricing to narrow price gaps across product segments. Conventional DRAM contract prices are projected to rise by 58-63% QoQ despite downside risks to end-market shipments.

Meanwhile, the NAND Flash market continues to be driven by demand from AI and data centers, with price increases spreading across the entire product portfolio. Overall, NAND Flash contract prices are expected to rise by 70-75% QoQ in 2Q26.

Breaking down price trends across DRAM segments reveals that prices are expected to remain supported by tight supply. Although overall system demand...