Sri Lanka needs 'hero' luxury resort to reset market perception: Bawa Trust chief
Sri Lanka, Oct. 26 -- Sri Lanka needs at least one 'hero' luxury resort of the kind that transformed global perceptions of the Maldives, along with sharper destination branding, to capitalise on a uniqueness that is its best asset, according to Geoffrey Bawa Trust Chairperson and MICD Associates Co-Founder Channa Daswatte.
In conversation with Hotelivate-Savills Chief Strategy Officer Uttam Dave, Daswatte recently pointed to Soneva in the Maldives and the One&Only brand built under Sol Kerzner as projects whose influence reached well beyond their own islands.
"I think if there are some hero projects like resorts, luxury resorts, I think the way Soneva did in Maldives and the way Sol Kerzner did One&Only, it changed the perception of ...
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