South Africa, April 8 -- But in 2026, more businesses are starting to question whether their current CMS is enabling growth or quietly holding them back.

Over the past decade, many organisations invested in large, all-in-one digital experience platforms designed to do everything from content management to personalisation and analytics.

While these platforms offer extensive capability, the reality is that much of it often goes unused.

Many teams rely on a relatively small subset of features, while still carrying the full cost and operational burden of the platform. Over time, this creates an imbalance where complexity outweighs value.

"Most replatforming efforts are a response to friction in existing systems," says Nick Durrant, managi...