The Odyssey takes Imax by storm, breaking Ster-Kinekor box office records
South Africa, July 21 -- Shot entirely using Imax film cameras, the highly anticipated epic recorded sold-out screenings across the country's nine Imax cinemas, placing it among the exhibitor's strongest-performing Imax releases in history.
A record-breaking return to the big screen
The Odyssey's opening weekend success comes at a time when blockbuster cinema is experiencing a major resurgence. Globally, the film earned $263,5m during its debut weekend, surpassing its reported $250m production budget within just three days.
For Ster-Kinekor, the release marks its most successful Imax opening weekend since the record-breaking era of blockbuster giants such as Avengers: Infinity War, Avengers: Endgame and The Lion King.
"The Odyssey ope...
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