South Africa, Nov. 10 -- Launching on 10 November 2026, the partnership links two major household spending categories, giving customers an opportunity to earn rewards on fuel purchases and redeem them against groceries, pharmacy products, pet supplies and other essentials across the Shoprite Group's retail network.

The initiative comes as consumers continue to face pressure from rising living costs and fuel prices, with retailers and loyalty programmes increasingly looking to offer value beyond traditional shopping transactions.

Under the agreement, Xtra Savings members will earn 25c per litre on qualifying fuel purchases at participating Astron Energy service stations when they swipe or scan their loyalty cards.

Members who spend more...