South Africa, Sept. 8 -- However, Specno, a product consulting firm focused on reducing risk in complex software development, says the infrastructure needed to support this emerging market is lagging behind investment.

Key questions around trust, verification and accountability remain unresolved, creating a growing gap between the pace of technological development and the systems needed to govern it.

"Hey Agent, find me the cheapest one" The shift Specno expects: people stop browsing and start delegating.

Instead of opening an app, a consumer tells an agent what they want. "Find me the cheapest kettle." "Match these blinds to this photo." "Furnish this room to this budget."

The agent searches, compares and buys. The person never touch...