SouthAfrica, May 28 -- KFC outshone all the brands on the night with 13 awards, in gold and silvers, across Data Insights, AI-Driven Creative Excellence, Brand Experience, Cross Digital Media Advertising, Small Budget Big Impact and Innovative Use of AI in Advertising. Alongside the Best in Show, Audi earned four more trophies across Customer Growth & Conversion Strategy, Social Media Marketing, Design/UX and Brand Experience.

Ogilvy additionally won golds for their collaboration and content series for Volkswagen, plus a gold and silver with PEP for Small Budget, Big Impact and the New Product Relaunch category. Finally, Vodacom secured silver and bronze for Cross Digital Marketing and Purpose led marketing, whilst Energade earned a bron...