South Africa, July 9 -- The retailer's "Layer Up Longest Scarf" initiative will see customers across three Makro stores come together on 11 July 2026 to help create what aims to become Makro's longest scarf, with every stitch contributing to a warmer winter for charities and children's homes.

More than an in-store activation, the campaign reflects the growing role retailers are playing in bringing communities together around meaningful social impact, using their physical footprint to encourage participation in causes that extend well beyond the checkout.

Knitting communities together

From 9am to 4pm, customers visiting participating Makro stores in Amanzimtoti, Carnival and Montague Gardens will be able to take a seat at dedicated knit...