South Africa, Nov. 13 -- It reinforces a shift we've long believed in at Location Bank: digital presence management is evolving into location intelligence.

Being found is the foundation

As customers increasingly use AI alongside traditional search and maps to discover businesses, maintaining reliable and consistent information across digital platforms is becoming more important than ever.

AI doesn't operate in isolation. When answering questions about businesses, platforms like ChatGPT draw on information from websites, business listings and other available sources. The quality and consistency of that information matters.

Consider a retailer managing 500 locations. If its website lists one set of trading hours, Google Business Profile...