South Africa, Sept. 28 -- The Mark Awards honour the agencies, brands and leaders delivering South Africa's most effective marketing, recognising excellence across seven specialist pillars that reflect the full spectrum of modern marketing.

Connect is the media, data and connections agency within The Up&Up Group that works across major South African and pan-African clients with a focus on attention-led planning, AI-supported decision-making, and integrated brand and performance media.

CEO and founder Martin MacGregor says: "I am proud of our entire agency team. These awards are a validation of our unrelenting focus on attention. At Connect, we believe that capturing the valuable attention of customers is the most critical driver of grow...