South Africa, July 2 -- The offering expands at a time of accelerating enterprise demand. Industry analysts from IDC and Forrester project customer experience services will exceed $500bn by 2028, alongside sustained increases in transformation spending, expanded ecommerce investment and rapid growth in AI software as companies seek end-to-end business solutions.

The launch propositions span AI, intelligence, loyalty, commerce, and content, and will continue to expand as WPP Enterprise Solutions evolves its service offering to meet clients' needs.

These service propositions combine trusted data foundations, advanced intelligence and orchestrated customer experiences to deliver connected transformation.

The move further establishes the b...