South Africa, June 17 -- US leads shortlists The finalist's selection recognises outstanding work from 36 countries and highlights the campaigns, brands and agencies that most impressed this year's international jury.

All three campaigns from South Africa get shortlisted in the Craft CUT featuring: Dress Yourself for Simons by Moonlighting, Mntana ka Gogo for Vaseline by VML and Ode To The Troublemakers for Nelson Mandela Foundation by Edelman.

Leading the shortlist are the US with 41 shortlisted entries, Germany with 39, France with 33 and the UK with 27. Strong performances also came from Spain, Mexico, Sweden, Thailand, the Philippines, Italy, Argentina and Canada, demonstrating the increasingly global nature of creative excellence....