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What K-pop Demon Hunters can teach marketers about cultural connection

South Africa, Oct. 21 -- Fan culture is the new growth engine A recent report by Sociallyin shows that campaigns built around participation, shareable sounds, trends, or memes can generate up to thre... Read More


The MultiChoice Talent Factory debuts 2 new bold films this October

South Africa, Oct. 21 -- First up is Ditaba, set inside the high-pressure world of a national newsroom, Ditaba follows veteran anchor Sizwe, who is pushed aside for a rising star - only to storm the s... Read More


OG Influencer revealed, shows up at Loeries and Most Awards

South Africa, Oct. 21 -- The OG Influencer, a bold celebration of Out-of-Home (OOH) media as the original influencer, has redefined the perception of OOH as a living, breathing storyteller that reache... Read More


LinkedIn's advertising bigger than other mid-size social platforms

South Africa, Oct. 21 -- LinkedIn is best known as a leader in business-to-business (B2B) marketing, offering unique professional targeting capabilities. Ad investment in the Microsoft-owned platform... Read More


Process intelligence: The brain behind modern ERP ecosystems

South Africa, Oct. 21 -- Because integration connects the systems, process intelligence connects the meaning. Where integration is the nervous system of your enterprise, process intelligence is the br... Read More


Pep Home unveils affordable luxury summer collection

South Africa, Oct. 21 -- The collection celebrates affordable style and joyful living - offering fresh, accessible design solutions to brighten every corner of the home. The season's highlights inclu... Read More


Media24 launches enterprise subscriptions

South Africa, Oct. 21 -- Media24 has introduced its enterprise subscription model, offering group access to the premium content available on News24, Netwerk24 and Landbou.com. This initiative broadens... Read More


Knorr wants Imana to stop calling itself 'No.1 Soup'

South Africa, Oct. 21 -- Misleading? Unilever, the maker of Knorr soups, argued that the phrase was misleading and unsubstantiated, suggesting that Imana's product was the top-selling or most preferr... Read More


TBWA tops the Effies Awards SA

South Africa, Oct. 21 -- The agency won gold for the SOS - Save Our Stay campaign. Three other agencies and their clients also won gold - Ogilvy SA and VW, Accenture Song and Sanlam and Halo with Pin... Read More


All the 2025 Prism Award winners

South Africa, Oct. 20 -- Flow Communications, Friday Street Club, and Magna Carta won the titles of Best Large, Best Small, and Best Medium Agency respectively, underscoring the breadth and innovation... Read More