Dish TV targets connected TV growth with VZY launch
India, June 8 -- Dish TV India has introduced its VZY Smart TV ecosystem in Kerala as part of efforts to expand its presence in the evolving home entertainment sector. The platform combines conventional television services, over-the-top (OTT) applications, regional programming, and connected TV features through a single interface intended to simplify how viewers access content.
The move reflects the company's wider strategy to diversify beyond traditional direct-to-home (DTH) services and respond to changing viewing habits, where audiences increasingly prefer integrated entertainment platforms.
The VZY Smart TV portfolio includes several models, including a premium 65-inch television equipped with advanced display capabilities, enhanced...
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