India, Oct. 13 -- Bharti Airtel's recent decision to raise monthly rentals across its postpaid portfolio by Rs 50, while adding complimentary international roaming, highlights how India's telecom operators are seeking to improve revenue realisation and differentiate their plans through bundled services. Analysts see the revision as a potential contributor to higher average revenue per user (ARPU), while also raising the possibility of further tariff changes across the sector.

Effective 8 October 2026, Airtel's revised postpaid plans include one complimentary international roaming trip annually for every eligible SIM. The change follows the operator's withdrawal of its entry-level Rs 299 prepaid plan offering 1 GB of daily data in August....