Hanoi, March 18 -- Vietnamese travellers are placing growing emphasis on sustainable accommodation and tourism that benefits local communities, with 43% saying they want more eco-friendly lodging options to better plan their trips, according to a recent survey.

Research by digital travel platform Agoda shows rising interest in travel choices that generate positive environmental and social impacts. More than 81% of Vietnamese respondents identified sustainability and responsibility as key factors in travel decisions, while 43% expect sustainability to play an even greater role over the next three years.

Responsible travel gaining traction

Vietnamese tourists are becoming increasingly conscious of the environmental and social footprint o...