Ho Chi Minh City, Nov. 10 -- With a population of more than 100 million, an expanding middle class and rising demand for imported food, Vietnam is becoming an increasingly attractive market for US agricultural products, supported by growing bilateral trade and strong consumer purchasing power. On November 9, MM Mega Market Vietnam, in collaboration with the US Department of Agriculture (USDA) and the US Consulate General in Ho Chi Minh City, launched the "Taste of USA 2026" programme, which will run from November 12 to 25 at 12 MM Mega Market centres nationwide. The event will showcase more than 450 US products, including dairy products, cheese, meat, poultry, fresh fruit, nuts and seafood. Retailers have reported growing interest in impo...