Singapore, April 16 -- Singapore's OCBC Bank has launched a generative artificial intelligence (GenAI) training programme for its 900 wealth advisors in Singapore, in a bid to improve sales performance and client engagements.
The six-month programme, which OCBC touted as a first of its kind for a bank in Singapore, uses large language models to simulate realistic customer scenarios. This allows advisors to hone their pitches and advisory skills on their work devices at their own pace, rather than waiting weeks for a supervisor's availability.
Developed over 12 months, the programme uses the bank's anonymised proprietary data on customer behaviour to generate dynamic, lifelike role play scenarios.
The AI responds naturally to the advisor,...