Lam Dong, Aug. 26 -- The central province of Lam Dong is stepping up efforts to promote its tourism brand and attract more international visitors through stronger links with overseas travel businesses.

The Lam Dong Investment, Trade and Tourism Promotion Centre, in coordination with the provincial Tourism Association, hosted an international famtrip delegation comprising travel and tourism service companies on August 25.

Speaking at the event, Chairman of the Lam Dong Tourism Association Nguyen Van Khoa highlighted the province's unique tourism assets, stretching from highlands and forests to the sea. The combination of mountains, highlands and beaches offers a diverse range of experiences rarely found in a single destination.

Mui Ne, ...