Hanoi, March 9 -- Representatives of the Vietnamese community in the UK, international partners, journalists and culture enthusiasts gathered in London on March 8 to hear about the 'Ao dai Fashion Week' project, which aims to bring Vietnam's iconic traditional dress to the global fashion stage. With support from the Embassy of Vietnam in the UK, Vietnamese associations across Europe, as well as business and artistic communities, the initiative seeks to establish the 'Ao dai' brand on the world fashion map. After London, the project is expected to travel to Paris and Milan, two of the world's leading fashion capitals, to further showcase Vietnam's cultural identity. "We are not only bringing the 'Ao dai' to the world. We are opening a jour...
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