Domestic consumption gains momentum as retail sales rise over 11%
Hanoi, June 4 -- Vietnam's domestic consumer market continued to show strong resilience in the first five months of 2026, with retail sales and consumer service revenue posting robust growth, reflecting improving consumer confidence and sustained momentum in tourism and services. Total retail sales of goods and consumer service revenue reached an estimated 3.18 quadrillion VND (120.7 billion USD) during the January-May period, up 11.2% year-on-year. Excluding price factors, growth stood at 6.1%, according to the National Statistics Office (NSO) under the Ministry of Finance. In May alone, total retail sales and consumer service revenue were estimated at 647.1 trillion VND, rising 11.8% compared to the same period last year. Retail sales o...
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