Hanoi, Aug. 31 -- As integration and the digital revolution change the way of life, more parts of daily life are shifting online. Performing art organisations are joining in, adopting digital tools from online ticketing to unified portals that offer information, data, and services.

The shift highlights how technology is opening up new avenues for the development of the performing arts while bringing them closer to audiences.

Changing the way audiences are reached

People's Artist Tong Toan Thang, Director of the Vietnam Circus Federation, said the federation had recently worked with VTC Corporation to launch an online ticketing platform for performances at the central circus through its website, xiecvietnam.vn.

Audiences today, particu...