ALEXANDRIA, Va., July 9 -- The United States Patent and Trademark Office (USPTO) published about the trademark 'BELIEVE IN THE BEAN' in its latest official gazette. The trademark application with the serial number 99551528 was filed on Dec. 16, 2025.
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Goods and Services: 25 - Sweatshirts; T-shirts; Hats; Sweat pants; Hoodies
43 - Coffee shop services
International/US Class(es): 25, 43
Mark Drawing Code: 4 - STANDARD CHARACTER MARK
Current Owner(s): Progress Equals Perfection LLC Steve's Coffee 8599 Haven Ave #306 Rancho Cucamonga CA California 91730 16 LIMITED LIABILITY COMPANY
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