US Patent Issued to The Nielsen Company (US) on March 31 for "Methods and apparatus to generate reference signatures" (Florida Inventors)

ALEXANDRIA, Va., March 31 -- United States Patent no. 12,593,102, issued on March 31, was assigned to The Nielsen Co. (US) LLC (New York).

"Methods and apparatus to generate reference signatures" was invented by Sandeep Tapse (Tampa, Fla.), Albert T. Borawski (Oldsmar, Fla.) and Daniel Nelson (Tampa, Fla.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods and apparatus to generate reference signatures are disclosed. An example method includes collecting a first signature for media being presented to a plurality of households; crediting the media when the first signature matches a reference signature in a reference signature database; in response to determining that the first signature does not match a re...