US Patent Issued to The Nielsen Company (US) on March 31 for "Methods and apparatus to determine media exposure of a panelist" (Florida, Maryland Inventors)

ALEXANDRIA, Va., March 31 -- United States Patent no. 12,593,088, issued on March 31, was assigned to The Nielsen Co. (US) LLC (New York).

"Methods and apparatus to determine media exposure of a panelist" was invented by Jeremey M. Davis (New Port Richey, Fla.) and Nicholas Mannion (Towson, Md.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods, apparatus, systems and articles of manufacture to determine media exposure of a panelist are disclosed. An example apparatus include memory; computer readable instructions; and processor circuitry to execute the computer readable instructions to: determine an anonymized identifier from media monitoring data corresponding to a personal people meter of a panelist; ...