US Patent Issued to The Nielsen Company (US) on June 30 for "Methods and apparatus to compensate for server-generated errors in database proprietor impression data due to misattribution and/or non-coverage" (California, New York, Illinois Inventors)

ALEXANDRIA, Va., July 16 -- United States Patent no. 12,670,507, issued on June 30, was assigned to The Nielsen Co. (US) LLC (New York).

"Methods and apparatus to compensate for server-generated errors in database proprietor impression data due to misattribution and/or non-coverage" was invented by Kumar Nagaraja Rao (Fremont, Calif.), Tianjue Luo (Sunnyvale, Calif.), Albert Ronald Perez (San Francisco), Stephen S. Bell (McHenry, Ill.), Mimi Zhang (San Francisco), David Wong (New York) and Jennifer Haskell (Sunnyvale, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods and apparatus to compensate impression data for misattribution and non-coverage are disclosed. An example method includes receiving...