ALEXANDRIA, Va., March 3 -- United States Patent no. 12,568,277, issued on March 3, was assigned to Spotify AB (Stockholm).
"Optimizing selection of media content for long-term outcomes" was invented by Lucas Maystre (London), Thomas Baldwin-McDonald (Sheffield, Great Britain), Mounia Lalmas-Roelleke (London), Daniel Russo (New York), Kamil Andrzej Ciosek (Luton, Great Britain), Tiffany Wu (New York) and Germain Tanguy (Anglet, France).
According to the abstract* released by the U.S. Patent & Trademark Office: "Systems and methods for optimizing selection of media content for long-term outcomes are provided. Observational data including intermediate outcomes from an observation period is combined with historical data to select media conte...