US Patent Issued to NAVER on Feb. 17 for "Method, system, and recording medium to provide community native advertising" (South Korean Inventors)

ALEXANDRIA, Va., Feb. 17 -- United States Patent no. 12,555,142, issued on Feb. 17, was assigned to NAVER Corp. (Seongnam-si, South Korea).

"Method, system, and recording medium to provide community native advertising" was invented by Sang Hyun Lim (Seongnam-si, South Korea), Gyung Jin Bae (Seongnam-si, South Korea) and Sang-A Kim (Seongnam-si, South Korea).

According to the abstract* released by the U.S. Patent & Trademark Office: "An advertising method may include registering an advertising material and targeting information; determining at least one community corresponding to the targeting information; and controlling the advertising material to be exposed in the form of native content on the community."

The patent was filed on Sept. ...