US Patent Issued to Microsoft Technology Licensing on Sept. 29 for "Techniques for probabilistic identification for content delivery" (California, Texas Inventors)

ALEXANDRIA, Va., Sept. 30 -- United States Patent no. 12,748,813, issued on Sept. 29, was assigned to Microsoft Technology Licensing LLC (Redmond, Wash.).

"Techniques for probabilistic identification for content delivery" was invented by Albert Hwang (Prosper, Texas), Xiaowen Zhang (San Francisco), Mingyang Hu (San Francisco), Sudhanshu Arora (Fremont, Calif.) and Lingqian Wei (Sunnyvale, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Machine learning (ML) and probabilistic techniques for identification and content delivery are described. A method comprises receiving, by a content delivery server, a request from a web server for content. The server then determines a set of user-probability pairs, each...