US Patent Issued to L'Oreal on Sept. 8 for "Flexible handle for makeup applicator" (New Jersey Inventor)

ALEXANDRIA, Va., Sept. 8 -- United States Patent no. 12,727,659, issued on Sept. 8, was assigned to L'Oreal (Paris).

"Flexible handle for makeup applicator" was invented by Zachary John Mahoney (Freehold, N.J.).

According to the abstract* released by the U.S. Patent & Trademark Office: "A flexible handle for makeup applicator, in particular a mascara applicator enables a sweeping motion of a mascara brush with just a gesture from the fingertips. An apparatus for applying mascara to eyelashes includes a stem having a longitudinal stem axis with a first end and a second end, an applicator head coupled to the second end of the stem, a flexible handle coupled to the first end of the stem. The flexible handle includes a first part made of a se...