US Patent Issued to BrainThrob Laboratories on Sept. 8 for "Artificial intelligence systems and methods for recommending advertising content to users" (Utah Inventor)

ALEXANDRIA, Va., Sept. 8 -- United States Patent no. 12,730,833, issued on Sept. 8, was assigned to BrainThrob Laboratories Inc. (Sandy, Utah).

"Artificial intelligence systems and methods for recommending advertising content to users" was invented by Erin C. DeSpain (Sandy, Utah).

According to the abstract* released by the U.S. Patent & Trademark Office: "A system and methodology which can effectively provide decision makers with a better means of making decisions in a way that greatly improves the availability, reliability, and relevance of the information which they provide and use to make decisions. The system and methodology facilitates maximizing mutual utility in the context of a mutual decision between multiple users and groups of...