US Patent Issued to Adeia Guides on July 28 for "System and method for selection of supplemental content according to skip likelihood" (Indian, American Inventors)

ALEXANDRIA, Va., July 28 -- United States Patent no. 12,695,947, issued on July 28, was assigned to Adeia Guides Inc. (San Jose, Calif.).

"System and method for selection of supplemental content according to skip likelihood" was invented by Jeffry Copps Robert Jose (Chennai, India), Ankur Anil Aher (Kalyan, India) and Cato Yang (San Jose, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Systems and methods for a computer-based process that determines when a viewer is likely to skip over supplemental content and adjusts supplemental content presentation to compensate. Systems of embodiments of the disclosure may utilize various inputs to determine the likelihood of skipping supplemental content, includin...