ALEXANDRIA, Va., Feb. 17 -- United States Patent no. 12,556,396, issued on Feb. 17.

"Opt-out systems and methods for tailored advertising" was invented by Leigh Morrow Parsons Freund (Great Falls, Va.), Antoni Matyjaszewski (Cumberland, Maine), Julie Karasik (San Francisco), Justin Davis (Falmouth, Maine) and Kevin Ferguson (Portland, Maine).

According to the abstract* released by the U.S. Patent & Trademark Office: "Opt-out systems and methods for tailored advertising are disclosed herein. An example method includes registering an endpoint with a service provider hosting an opt-out service that allows users to opt-out of tailored advertising from the endpoint, receiving a first request from a user including an email address, generating a...