FAIRFAX, Va., March 23 -- George Mason University issued the following news release:

Starting a business is a delicate task. Even if you get the measurements just right, without a dash of innovation, a sprinkle of luck, and a heaping spoonful of courage, it's likely to go straight from the oven to the bin.

Zachary Suh, however, is mastering the recipe.

Suh, a marketing major in the Costello College of Business and member of the Honors College at George Mason University, founded HomePlate, formerly Elderly Eats, in his sophomore year. It's a meal service for seniors that provides medically thoughtful and culturally relevant meals made fresh and delivered right to their doorstep.

The idea first took root during COVID-19 lockdowns, when Su...