FAYETTEVILLE, Ark., Sept. 1 -- The University of Arkansas issued the following news release:
For Ally Hodges, a junior studying Apparel Merchandising & Product Development at the U of A, fashion has always been more than clothing-it has been a way to tell stories.
Growing up in a small town in Arkansas, Ally dreamed of one day working in the fashion industry. This past year, that dream became reality when she collaborated with rapidly growing online retailer, Cocolillys, to design an exclusive Arkansas gameday-inspired collection.
The collection was born from a vision to reimagine traditional Southern gameday style through a more timeless, elevated lens. Drawing inspiration from both the traditions she grew up with and her elegant eye fo...