US, Oct. 22 -- Guam welcomed approximately 688,000 visitors in fiscal year 2026, according to the Guam Visitors Bureau. While Japan recorded modest growth, overall arrivals declined, and airline capacity constraints, rising travel costs, and storm recovery highlight the challenges facing the Pacific island's tourism economy.

Guam's tourism industry is confronting an uncomfortable reality: growth from Japan, one of its most important international visitor markets, has not been enough to prevent an overall decline in arrivals.

The Guam Visitors Bureau (GVB) reported approximately 688,000 visitors for fiscal year 2026, a 5.6% decrease from the previous year, even as Japanese arrivals increased 3.1% to 246,438.

The figures reveal a broader...